
Keith Tucci
Principal & Agency Director
Meet Keith Tucci
Keith Tucci is a seasoned marketing and technology executive with over 20 years of experience as both Chief Marketing Officer and Chief Technology Officer. His expertise lies in driving brand growth through a distinctive combination of strategic vision, creative innovation, and advanced technological solutions. Keith has successfully guided numerous companies, from startups to established enterprises, to achieve new levels of market presence, customer engagement, and profitability. His forward-thinking approach ensures that businesses not only meet but anticipate market trends, maintaining a competitive edge through smart, integrated campaigns and groundbreaking digital strategies.
As Principal and Agency Director of Wave Agency, Keith leads a multidisciplinary team delivering full-funnel marketing—brand strategy, performance campaigns, automation, and digital transformation. He’s also the Founder of Long Island Wave, a growing regional lifestyle publication; Executive Director of the Wave Wellness & Beauty Expo; and Co-Founder of Xpresso Head, a performance-driven haircare brand.
Whether leading comprehensive brand overhauls, orchestrating successful product launches, or driving cutting-edge tech-integrated campaigns, Keith consistently delivers strategic clarity and impactful execution. His hands-on approach empowers businesses to accelerate growth, optimize their marketing effectiveness, and boldly lead in their industries.