Owned Media
Channels we own, not rent.
Most agencies rent the channels they pitch you on. Wave built our own, down to the software they run on. Regional publications of our own, a chamber of commerce we run with its board, and in-house event production you can plug a brand straight into, with no gatekeeper to ask and no media buy to negotiate. We hold the reader relationship ourselves.
The Titles
The audiences themselves.
These are ours. We publish them, we hold the reader relationship, and we can put you in front of it without asking anyone's permission.
Owned & Partner Properties
Everything we own, and what it runs on.
Four platforms we wrote, and the live businesses behind them. Three titles we publish on Wave Publisher, a chamber of commerce we run with its board on Wave Community, and Wave Wellness, a consumer health app we built and are a partner in, on both stores in October. Wave Ads is the ad server inside the titles and the chamber.
Wave ownedLong Island Wave
Digital title · Nassau & SuffolkOur regional lifestyle and news title, with its own ad inventory.
- Wave Publisher
- Wave Ads
Wave ownedGold Coast Wave
Digital title · South FloridaLong Island Wave's sister title for Palm Beach, Broward, and Miami-Dade, with its own ad inventory.
- Wave Publisher
- Wave Ads
Wave ownedCreations Magazine
Print & digital · NYC & Long IslandHolistic living in its fourth decade, in print and online.
- Wave Publisher
- Wave Ads
Partner propertyMelville Chamber of Commerce
Membership · Long IslandThe chamber’s whole operation, from the directory to the apps.
- Wave Community
- Wave Ads
Partner propertyWave Wellness
iPhone & Android · United StatesA consumer health app we are a partner in, designed, built, and run in house.
- Built in house
- Wave Publisher
- The publishing platform: newsroom, print issues, events, directory, readers, and apps.
- Wave Community
- The membership platform: directory, member portal, events, feed, and apps.
- Wave Ads
- Our own ad server: inventory, rotation, targeting, and first-party reporting.
What We Do
Reach the right audience.
Ways to reach audiences we own outright, not ones we rent. Jump to any of them below.
Owned Publications
The titles we own and operate.
Long Island Wave
Our regional lifestyle and news title, covering the businesses, restaurants, openings, and people shaping Long Island, from Montauk to Manhasset.
- 40,000+ monthly viewers
- Apple News
- Email newsletter
Gold Coast Wave
Long Island Wave's sister title, covering the businesses, restaurants, openings, and people of Palm Beach, Broward, and Miami-Dade, from Jupiter to Homestead.
- Launched October 2026
- Palm Beach, Broward & Miami-Dade
- Email newsletter
Creations Magazine
A holistic living title in its fourth decade, reaching wellness-minded readers in print through nearly 900 locations and online between issues.
- 80,000+ monthly readers
- 60,000+ print circulation
- 40 years
On stands nowOctober / November 2026, the Transitions issue.Print & Digital
Audiences reached in print, online, and across social.
Email Subscribers
Direct access to readers who opted in to hear from us.
Own the audience, not just the ad.
Reach engaged local readers through Long Island Wave, Gold Coast Wave, and Creations Magazine across print, digital, and email.
Partner Publications
Reach beyond our own titles.
Extended Network
Placement across trusted regional and national partner publications.
Print Placements
Featured coverage and advertising in established print titles.
Digital Placements
Sponsored articles and placements across partner sites.
Aligned Audiences
Matched to the publications your customers already read.
Reach past our own pages.
Place your brand in a vetted network of partner print and digital titles, matched to your market.
Wave Owned Events
Lifestyle expos we own and run.
Wellness & Beauty Expo
Beauty, self-care, and wellness brands in front of an engaged crowd.
Mind Body & Spirit Expo
Holistic health, mindfulness, and conscious-living exhibitors.
Health & Fitness Expo
Fitness, nutrition, and active-living brands meeting their market.
More to Come
New expos in development across lifestyle categories.
Be in the room we built.
Exhibit, sponsor, or activate at our owned lifestyle expos, in front of wellness and beauty crowds.
Client Owned Events
Your event, produced end to end.
Event Strategy
Goals, audience, and format defined before anything is booked.
Production & Logistics
Venue, vendors, build-out, and run-of-show handled for you.
On-Site Management
A team running the floor so the day goes smoothly.
Promotion & Media
Promoted across our publications, email, and social reach.
Your event, produced and promoted.
Full event production under your brand, with the media network to fill the room.
Advertising & Sponsorship
Get in front of the right rooms.
Print Advertising
Ad placements across our owned and partner publications.
Digital Advertising
Web, email, and social placements that reach engaged readers.
Event Sponsorship
Brand presence and activation at our owned expos.
Custom Packages
Cross-channel programs built around your goals and budget.
Built In-House
Wave Ads, our own ad network, runs every title.
We did not bolt an ad exchange onto our publications. We built the ad server. Advertisers, creative, placements, and reporting all live in our own system on Cloudflare's edge, which means no Google ad tag, no auction taking a cut, and no third party sitting between a brand and the readers we spent years earning.
Every slot filled on the fly
Placements are not hardcoded. As a page is served, the network reads the slot, pulls the advertisers eligible for it, and rotates between them, so a position is shared fairly instead of belonging to whoever booked first.
The right shape, every time
Each placement declares the format it accepts, and the network matches creative to it. A wide banner is never squeezed into a square, and an Enhanced buy runs its banner and its box as two pieces of real inventory.
Numbers that actually happened
Impressions and clicks are recorded by our own server as they occur, not by a tracking pixel an ad blocker can drop. Reporting reflects what ran, broken out by placement.
First-party by design
There is no third-party ad tag anywhere on the site. Pages stay fast, the sites ship a strict content security policy, and reader data never leaves the publication.
Two packages. Standard places your creative in the square units across the site. Enhanced adds a wide banner and runs both, so your brand competes for every slot on the page. Each title keeps its own advertisers, its own creative, and its own numbers. Nothing is pooled, and nothing is resold through a network we do not control.
Buy attention, not just space.
Advertising and sponsorship across our owned titles, email, and events, packaged to your goals.
Branded Content & Distribution
Content that travels with our audience.
Editorial Content
Articles and features written in each publication's voice.
Branded Content
Sponsored stories that read like editorial, not ads.
Email Distribution
Pushed directly to our subscriber lists.
Social Amplification
Extended across our social channels for added reach.
Content with a channel to carry it.
Editorial and branded content made in your voice and distributed across our owned audience.
Why It Matters
When the agency owns the audience, your brand gets real distribution, not a media plan that depends on someone else's platform.
Built-In Audience
Reach engaged regional readers and attendees without starting from zero.
Integrated Amplification
Pair owned media with your campaigns so the message compounds.
From LI to NYC
Local depth on Long Island with reach into Greater New York City.
Partner With Wave
Put your brand in front of people.
Advertise, sponsor, or produce an event with the Wave media network.