Wave Media
Gold Coast Wave
Everything South Florida, every day. The sister title of Long Island Wave, covering the people, businesses, and places of Palm Beach, Broward, and Miami-Dade, from Jupiter to Homestead. Launched in October 2026, free to read, with no paywall anywhere.
The Publication
South Florida, on the front page.
Gold Coast Wave runs on Wave Publisher, the same platform as Long Island Wave, built and run in house. It reads like an app on a phone, and the iPhone and Android apps are on the way.
- The front pageThe newsroom's lead story, with every section a tap away.
- TownsEvery town from Jupiter to Homestead, grouped by county, each with its own page of local stories and events.
- EventsA calendar of what is happening across the Gold Coast, open for submissions.
- DirectoryThe local businesses and services readers actually use.
Ways to Partner
Put your brand in the story.
Gold Coast Wave puts a local business in front of the people who live, work, and spend across Palm Beach, Broward, and Miami-Dade.
Editorial Features
Coverage that positions your brand as part of the scene. We cover local businesses because readers care about them, and anything sponsored says so.
Sponsored Placements
Banners and squares served by our own ad network beside the local stories readers came for, clearly labeled.
Your Town, Your Page
Stories about your business gather on your town's page, in front of readers browsing their own neighborhood.
Email and Events
Placement in The Weekly Wave, and events on the calendar for everyone planning their week.
Media Specs
The breakdown, by channel.
Gold Coast Wave launched in October 2026. Audience figures are published once a full month is measured, and we share the latest on a call.
Free to read on any screen, with town pages, an events calendar, and a local directory.
Sponsored placements in the newsletter South Florida readers sign up for on the site.
The sections readers follow, alongside dining, openings, events, and community across the three counties.
Audience: South Florida readers across Palm Beach, Broward, and Miami-Dade Counties.
Wave Ads
Your brand, under the front-page story.
Every ad on goldcoastwave.com is served by Wave Ads, the ad network we built and run ourselves. A placement sits in the page the way the stories do, in front of readers who live, work, and spend in South Florida.
- On the siteBanners under the lead story, above the first paragraph of a story, beside it in the rail, and under each town, always labeled Sponsored.
- The audienceReaders across Palm Beach, Broward, and Miami-Dade, reading about their own towns.
- One teamThe people who run the publication place your ad and report on it. How the network works is below.
The Technology
The ad network behind the pages.
Built In-House
Wave Ads, our own ad network, runs Gold Coast Wave.
We did not bolt an ad exchange onto our publications. We built the ad server. Advertisers, creative, placements, and reporting all live in our own system on Cloudflare's edge, which means no Google ad tag, no auction taking a cut, and no third party sitting between a brand and the readers we spent years earning.
Every slot filled on the fly
Placements are not hardcoded. As a page is served, the network reads the slot, pulls the advertisers eligible for it, and rotates between them, so a position is shared fairly instead of belonging to whoever booked first.
The right shape, every time
Each placement declares the format it accepts, and the network matches creative to it. A wide banner is never squeezed into a square, and an Enhanced buy runs its banner and its box as two pieces of real inventory.
Numbers that actually happened
Impressions and clicks are recorded by our own server as they occur, not by a tracking pixel an ad blocker can drop. Reporting reflects what ran, broken out by placement.
First-party by design
There is no third-party ad tag anywhere on the site. Pages stay fast, the sites ship a strict content security policy, and reader data never leaves the publication.
Two packages. Standard places your creative in the square units across the site. Enhanced adds a wide banner and runs both, so your brand competes for every slot on the page. Advertisers, creative, and reporting stay with this title. Nothing is pooled into an exchange or resold through a network we do not control.
Advertise With Wave
Reach South Florida, your way.
Advertise, sponsor, or run a feature in Gold Coast Wave. Our office is in Boca Raton.
